Category: MONKEYSLASHDOTCOM

[PAUSED DUE TO COVID19] The new @/DOTCOM publication

The creative team of @/DOTCOM has started a new project “Top European VC&PE Superstars 2020” in goal to upgrade the venture capital and private equity ecosystem with a unique high-quality printed B2B publication. This publication will represent the European venture capital and private equity agencies, companies and institutions with a special overview of their teams…
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February 21, 2020 0

Atomico V: for European founders

Our latest fund doubles down on our core strategy: to partner with mission-driven European founders at Series A and beyond, where our Growth Acceleration Team of operational partners can best be deployed to help them scale. At $820 million, our fund size also enables us to continue to invest at Series B and C into…
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February 19, 2020 0

5 Ways to Boost Your Social Media Engagement

In a world where individuals are accustomed to having the information we need at our fingertips, social media has become an essential marketing distribution channel. One reason social media is so effective is that it makes it fun and easy to consume and share information. Individuals can share ideas, pose questions, and have meaningful conversations…
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February 14, 2020 0

How to grow your SaaS business with social media marketing?!

So how do you do develop a great SaaS social media marketing strategy? It’s important to realize that the content you’re creating on social media channels can tie in well with pay-per-click campaigns. The true potential of this kind of approach means that you can be driving organic traffic from paid and vice versa. Let’s…
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February 12, 2020 0

Best Practices for Digital Marketing Compliance

In the last few years, new legislation such as GDPR and CCPA has come into effect. Unfortunately, many companies have had to rush to shift their marketing strategy and implement new practices to comply. Companies failing to adhere to these new rules are experiencing significant consequences (such as fines and unhappy customers). All this has…
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February 6, 2020 0

Branding 101: why it’s important & how to get started

Imagine a company spending countless hours and money on a revolutionary new app. Now imagine you saw the app in the app store with a plain white background and Comic Sans font.  Chances are you’d just completely ignore it, no matter how great the app actually was. A company’s brand is the calling card to…
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February 4, 2020 0

5 Reasons Why Your Ecommerce Content Marketing Is Failing

When building a sustainable e-commerce business, many entrepreneurs turn to content marketing as a go-to tactic. It makes good sense from many perspectives, but if you look at the ROI factor, content marketing just makes sense. After all, in the long run, when you compare it to popular acquisition channels like advertising and influencer marketing, generating…
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February 4, 2020 0

How to Find Thousands of Hot Ideas for Your YouTube Content Creation

Video marketing and YouTube content creation are quickly transforming from “nice to have” into necessary parts of every brand’s marketing strategy. Cisco estimates that by 2022, video traffic will make up 82 percent of all IP traffic. Sure, that includes plenty of Netflix and Amazon Prime, but nothing tops YouTube. YouTube is the world’s second-most popular search…
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February 4, 2020 0

Why customer experience must be a small business priority in 2020

2020 might just be the “year of customer experience.” According to the annual Digital Trends report by Econsultancy and Adobe, B2B companies view customer experience (CX) as the most exciting opportunity for 2020—beating out content marketing, video marketing, and social media marketing. That’s huge, but it shouldn’t come as a surprise, given that 2018 research by Gartner found that,…
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January 29, 2020 0

The Rapid Growth of Programmatic Advertising in Mobile Video

With so many major players in the mobile advertising space, it’s hard to keep up with what’s current when planning advertising strategies for the year. Publications have been gathering predictions from industry leaders on mobile advertising trends for the rest of this year. Two common threads among professionals are the increased ad budgets for in-app…
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January 29, 2020 0